The Product Owner's role in agile transformations
Developing a business mindset
Embed the business perspective into agile transformations, strengthen customer-focused thinking, and increase your organisation’s ability to deliver real value.
Agile product approach in practice
Agile transformation is not only about teams—it is just as much about business stakeholders, without whom change cannot succeed. This training is specifically designed for Product Owners, Product Managers, Business Owners, and Project Managers who play a key role in enabling agile ways of working.
Over the two days, participants explore how demand management, portfolio management, and prioritisation evolve in an agile environment and what these changes mean for day-to-day decision-making. The training clarifies how agile principles connect with organisational operations and what the shift from a project-based approach to a product-based approach truly entails. Through practical examples, participants learn how business leaders and stakeholders can support agile teams—from selecting appropriate frameworks to preparing for the first PI Planning event. The training also highlights common early-stage anti-patterns and typical mistakes that often originate on the business side, and participants work together on effective solution strategies. By the end of the training, participants will have a clear understanding of their role in agile transformation, along with practical tools to actively support and strengthen it. The overarching goal is to demonstrate that strong business involvement is one of the most critical factors for successful agile transformation.
Find the programme on the training map:
Highly recommended for senior Product Owners
The Product Owner's role in agile transformations
We also offer online courses using digital and video conferencing tools!
Our experts
Réka Pétercsák
Réka gained her most important agile and other project experience abroad in the field of digitalisation and smart city development, after which she joined the ProMan Consulting team. As a certified coach, she has extensive knowledge and experience in individual and team development.
Prerequisites, framework
This 16-hour training is designed for advanced participants who already have hands-on experience with organisational agility and a solid understanding of the following topics:
- Agility and Lean
- SAFe, Scrum, Kanban frameworks
- Agile roles
The training is recommended not only for agile coaches and agile change agents, but also for experienced agile professionals preparing to support agile transformations—particularly those representing the business side of the organisation.
Training agenda
Day 1
- Assessment of the organisational environment
- Changes in demand management and the evolving role of demand management
- Assessing complexity
- Evaluation of the current portfolio
- Stakeholder landscape and technological complexity
- Linking Agile principles with organisational practices
- Project-based approach vs. product-based approach – what does this mean for the business?
- Moving toward product team formation
- Selecting the right framework and ensuring business fit
- Launch activities and timeline - business sponsorship and support
- First steps of the transformation
Day 2
- Transforming demand management and planning
- Early anti-patterns – common business-side pitfalls
- Clarifying roles and responsibilities
- Collaboration between Product Owners, Product Managers, Business Owners, PMO, and management
- The road to the first release
- Preparing for PI Planning - business inputs and expectations
- The first backlog and PI Planning from a business perspective
- Reviewing the initial period – how do we measure business value?
- Subsequent releases and reinforcing change through sustainable business support
- The role of change agents and ongoing business involvement
Satisfaction guarantee
We are confident in the quality of our programme, but if you are dissatisfied and you let us know on the first day, you will not have to pay! We will invoice you after the last session, we do not charge anything in advance.
Training price, timetable
We offer discounts for orders from multiple groups.
SATISFACTION GUARANTEE - we are confident about the quality of our programmes, but if you are not satisfied and you report it during your first session, of course you don't have to pay! The course price will be invoiced at the end of the programme, we do not charge anything in advance.
Our programme consists of 2 days (9.00-17.00) of classroom or online training, including both theoretical and practical elements.
Get an Offer
The Product Owner's role in agile transformations
quality
satisfaction
execution
"The quality and quantity of the materials prepared, the specific exercises during the training, the feedback during the training were very good. The trainer's professionalism and dedication were extremely motivating."
Important
Our programme is designed around real-world best practices, providing practical support and first-hand experience of effective agile development.
10 reasons why you should choose us
- We only run small group workshops, above 10 people the group will be split for learning efficiency
- Low minimum number of participants, unlike most training organisations, we start the course when 3 people apply, no need to wait
- Qualified trainers - our trainers are CAPM, PMP, PMI-PBA and PMI-ACP certified, and our trainers are uniquely familiar with all major PMI exams, so they can provide strong support on the types of questions and tricks you can expect to encounter in the real exam
- Practical experience: our trainers have helped dozens of teams and organisations to become agile and have supported real agile projects, which will provide practical help in real-life situations throughout the programme
- You only pay after the training: no deposit is required, in all cases you will be invoiced after the end of the programme
- Satisfaction guarantee: we are confident in the quality of our programmes, so if you are dissatisfied and you tell us at the first session, you will of course not have to pay anything.
- Exam routine: participants will take a series of tests during the programme
- Real-life: the learning is delivered in a process-oriented way, supported by practical examples that match the participants' experience,
- Exam administration, documentation: support for all participants, individual consultation on request
- We also offer additional discounts on our affordable prices for individuals
Location
H-1118 Budapest, Kelenhegyi str. 29/b.
tel.: +36 30 933 0231
mail: info@promanconsulting.hu
